As we look ahead to 2024, the landscape of social media in the UK is set for some exciting changes. This is a must-read for businesses looking to keep their finger on the pulse of these developments and use them to their advantage.

Social media is a powerful tool that can be used to sell products for small and medium businesses in the UK. Using social media effectively allows businesses to reach a wider audience, build customer relationships, and drive sales.

With the festive season right around the corner, it's time to prepare for Black Friday. Making sure your website and social media is ready will be vital to making the most of this busy period. 

Facebook has become a vital tool for businesses, from updating existing customers to advertising for new ones and now for social shopping. But you could lose your page if you don't abide by Facebook's rules!

Regarding social media, we often focus on posting our content, looking for interaction, and responding to comments or messages. But when was the last time you looked at your social media bio? Is it still up to date, and does it say everything you want?

Social media is essential for businesses these days: it doesn't matter what sector you're in; potential customers will be searching for you on different platforms. And it's not just a case of writing the post and pressing send; you need to plan when it goes out to catch as many eyes as possible.

Social Media Shopping or Social Shopping is where social media and eCommerce come together. From a business point of view, you’ll be directly advertising to potential customers and from a customers point of view, you’ll be seeing products that you might otherwise not have seen.

Instagram has just started to roll out it's the latest feature, a longer format to curate content on the social media app. But What are Instagram Guides?

Hiring a Social Media Manager can seem like a big step to some companies, this is especially true if you're new to social media or are unsure what value they can add to your business.

This is one of the first questions I get asked when working with someone on their strategy. What should I post on social media? I'll run out of ideas!

For many businesses, creators and most other people on Instagram the aim is to get more people to view your photo. The photo might be promoting something you're selling or a service you provide.

To really get the most out of Facebook as a business unless you have great content that is likely to get shared lots then you'll no doubt be looking at using Facebook advertising or 'Boost Post'.