As an online retailer, one of your key goals is to convert website visitors into customers. But how do you persuade someone to make a purchase without the tactile experience of a physical store? The answer lies in crafting irresistible product descriptions.

Small and medium-sized businesses (SMBs) in the UK often face challenges in making their presence known to local consumers. With so much competition, they must stand out and reach the right audience. This is where local SEO comes into play.

Email marketing is a powerful tool for small businesses looking to reach new customers and build stronger relationships with existing ones. Here are just a few of the benefits that email marketing can offer to small businesses.

Marketing automation is a powerful tool for businesses of all sizes. It helps companies to streamline their marketing efforts and improve their ROI. One of the most popular marketing automation platforms is HubSpot.

With the festive season right around the corner, it's time to prepare for Black Friday. Making sure your website and social media is ready will be vital to making the most of this busy period. 

We import lots of data for clients, and this could be from moving CRM systems, updating contact lists or new signups. It would be easy to click the upload button in the chosen system, but without adequately analysing this data, you could run into all sorts of issues.

How often do you put together a newsletter and schedule it for the same people simultaneously? It's all too easy, but is that the most productive way to do it? It's time to look deeper at your email results and data.

Social media is essential for businesses these days: it doesn't matter what sector you're in; potential customers will be searching for you on different platforms. And it's not just a case of writing the post and pressing send; you need to plan when it goes out to catch as many eyes as possible.

Over the past 6 months, we at SSX Creative have been working hard on our marketing automation offerings, from learning new systems to implementing what we’ve learnt across our different clients.

Having a well-built site and beautiful photos is only a part of trying to get a customer to buy from you. The description is a very important part, with the sites that we look at to give feedback more often than not the wording for the product is lacking.

There has never been a year for retail like 2020 for many reasons, businesses closing, people losing their jobs, and the way we all shop changing. So what does UK Retail in 2020 look like?

The final few months of the year are the busiest time for e-commerce stores, to give you a little help I've listed here 10 Ways to Improve an eCommerce Store.